
Soft Demand Hits U.S. World Cup Host City Hotels Ahead of 2026 Kickoff
An AHLA survey of 205 hotel operators in 11 U.S. World Cup host cities finds bookings for the 2026 tournament tracking below forecasts, with domestic travelers outpacing international demand amid visa barriers, travel costs, and late bookings, prompting some hotels to pause activations and casting doubt on the event’s projected economic impact.











