
BYD’s Overseas Revenue Surges Past Domestic as H1 2026 Slump Shifts Growth Worldwide
BYD generated 53% of its H1 2026 revenue overseas (181.3B yuan, +34%), while China revenue fell 31% and the BYD brand declined about 46%. Overseas car sales reached 792k (up 70.6%), with August’s 190k a record (+134%). Overseas gross margin reached 22%, helping offset a domestic market under pressure from a PHEV slump. The company is expanding in Europe, Southeast Asia and Latin America (Brazil a key market) and investing in local plants; BEV growth outpaced PHEV in early H2, even as China’s PHEV market remains weak. Domestic July retail fell ~21% YoY; exports rose ~88%.













