Gas prices rise, but small retailers won’t raise prices
Facing surging fuel costs, four U.S. business owners—a Portland clothing store, a bread bakery, a Powhatan manufacturing shop, and a Chicago spot carrier—say they won’t raise prices. They plan to absorb higher transportation and input costs, possibly impose temporary surcharges on retailers, and cut expenses where possible. Strong customer relationships, local sourcing, and flexible cost management are helping them weather the spike, but margins are under pressure and foot traffic or demand could still suffer as costs rise.
