All articles tagged with #mcdonalds
McDonald's CEO Chris Kempczinski finds himself roasted again after a Wall Street Journal interview clip showing him taking a tiny bite of the new Big Arch burger; he suggested you should “dive right in” when eating on camera, and the moment sparked memes and jests from rivals like Burger King and Wendy’s, highlighting the running online fascination with his on-screen eating style.
Arby’s has signed on to take over the Derwood McDonald’s location at 7200 Muncaster Mill Road after its closure on March 15, with renovations and a future opening planned for later this year.
McDonald’s will expand its value menu in April to include items priced at $3 or less, such as a $4 breakfast combo (McMuffin, hash brown, coffee) and a $3 sausage biscuit/nugget box, replacing the old $1-with-purchase deals. CEO Chris Kempczinski says the move is to protect value leadership, and the plan was outlined in an investor call as reported by The Wall Street Journal. The piece also notes that Whataburger currently has the best-value burger in 2026.
McDonald’s is launching the All American Games Happy Meal in collaboration with Crocs, debuting March 10 and featuring one of six Crocs keychain toys with Jibbitz stickers, plus an All American Games–themed happy meal box (and jersey details). Each meal includes standard options, but only one keychain per meal and supplies are limited.
After McDonald's released a video of CEO Chris Kempczinski tasting the Big Arch burger, rival fast-food brands like Burger King and Wendy's posted snarky clips and memes, with others such as Jack in the Box, A&W Canada, Freddy's and KFC joining the chatter. The online sparring touched on everything from biscuit quality to a tongue-in-cheek “Chief Tasting Officer” hiring contest, as McDonald’s tried to steer the narrative with playful posts and rivals kept the roast going across Instagram, X and TikTok.
NeoMam Studios found the Big Arch Burger’s price varies sharply across the U.S.—from about $7.46 in the cheapest cities to $12.99 in Lewiston, Maine. Alaska is the most expensive state on average ($10.32); Oklahoma is the cheapest ($8.05). The Big Arch is McDonald’s largest burger (two quarter-pound patties, three cheddar slices, crispy onions, Big Arch Sauce). The study was released via Men's Journal and covered by Yahoo Life.
McDonald’s new Big Arch—its biggest burger yet, weighing nearly a pound and delivering about 1,020 calories—kicks off an industry-wide tilt toward oversized, premium-looking burgers while chains continue to push value meals. Pricing varies by market (average around $8.88, with some outlets above $12.99), as the industry pursues a two-pronged barbell strategy of value plus abundant, indulgent offerings. Online jabs among CEOs accompany steady sales gains as chains vie for burger leadership.
McDonald’s CEO Chris Kempczinski posted a video tasting the Big Arch burger and taking a very small bite; the clip flew under the radar until comedians on TikTok roasts amplified it, turning a routine product reveal into a viral publicity moment as McDonald’s leaned into the meme on social media and Kempczinski has said he regularly eats at McDonald’s.
McDonald's CEO Chris Kempczinski posted a video of himself taking a tentative bite of the new Big Arch burger, triggering joking reactions from rivals and fans online; McDonald's says the attention is helping promote the product and early sales are beating expectations.
Pete Suerken, Wendy's U.S. President, posted a video eating the Baconator in four bites and tossing shade at McDonald's after viral clips of CEO Chris Kempczinski reacting to the latest burger. Burger King followed with a counter-video, and Wendy's social account joined in, joking about the Frosty dispenser and quipping that their machines are always working. The posts have sparked a wider discussion about a growing feud among fast-food leaders and speculation about who might join next.
Wendy’s U.S. President Pete Suerken posted a LinkedIn video showing him grilling and eating Wendy’s Baconator (with fries and a Frosty), declaring it ‘this is exactly what a good hamburger should be,’ as Wendy’s wades into the ongoing burger-war chatter spurred by rival clips from McDonald’s and Burger King; the post drew mixed reaction over authenticity and doubled as a branding jab (including a sly dig about ice-cream machines).
Burger King’s CEO takes aim at McDonald’s Big Arch rollout by biting a Whopper on social media and tossing in a napkin gag, reviving a lighthearted corporate feud as McDonald’s led with its new burger.
McDonald's CEO Chris Kempczinski posted a video of himself sampling the new Big Arch burger that went viral, prompting online jokes about his bite. In response, Burger King shared a video of its president Tom Curtis eating a Whopper, saying the post wasn’t a reaction but part of ongoing promo for the Whopper. The moment drew engagement from rivals including Wendy’s, highlighting how leadership-level content is being used to spotlight new menu items in a competitive buzz cycle.
Burger King posted a video of its president taking a big bite of a Whopper in response to McDonald’s viral Big Arch bite video, fueling a social-media comparison of on-camera charisma as both brands ride the buzz of new menu launches.
McDonald’s is rolling out the Big Arch burger in the U.S. for a limited time: a hefty two-Quarter Pounder sandwich built on a large sesame-poppy bun with white cheddar, crispy onions, raw onions, and a new Big Arch sauce. Priced around $10.19 in New York City and about 1,020 calories, the sauce is ketchup-forward with mustard and pickle notes, the cheddar adds sharpness, and the raw onions provide a strong bite. It’s tasty and satisfying but very filling—great for sharing or enjoying on a special occasion while it lasts.