Tag

Gen X

All articles tagged with #gen x

Gen X Emerges as Beauty's Hidden Powerhouse
business1 month ago

Gen X Emerges as Beauty's Hidden Powerhouse

Gen X (born 1965–1980) is becoming the beauty market’s top spender, projected to lead global beauty spend through 2033 and to account for about 25% of beauty dollars as skincare, anti-aging, and wellness trends resonate with them. With high brand loyalty and a prime spending phase, they’re driving growth in skincare, haircare, and makeup, prompting Ulta, Sephora, and others to tailor products and experiences—including menopause-focused offerings and curated service—to meet this influential cohort, which often buys for both parents and children.

Gen X Nears Retirement Without Wills or Trusts, Study Finds
business1 month ago

Gen X Nears Retirement Without Wills or Trusts, Study Finds

A 2026 Trust & Will report shows most Gen Xers haven’t prepared estate documents (62% lack a will or trust), with only 26% nationwide having a will and 14% a trust; overall 56% of adults have no estate planning documents. Delays are linked to procrastination, a shortage of estate‑planning attorneys, and a rise in online planning tools, with experts urging everyone to have at least a will.

Midlife Meltdown? Gen X Women Confront a Hidden Mental Health Crisis
health2 months ago

Midlife Meltdown? Gen X Women Confront a Hidden Mental Health Crisis

Gen X women aged roughly 50–63 are confronting a rising mental-health crisis driven by menopause, caregiving, relationship and work stress, and other life shocks. A BACP survey shows nearly two-thirds of women over 50 struggle with mental health, with many not seeking help, and research links hormonal changes to distress and even suicidal thoughts. The piece calls for more accessible, menopause-aware healthcare and community support, while sharing stories of resilience and empowerment as midlife is reframed as a reckoning rather than a crisis.

US Life Expectancy at a Turning Point for Gen X and Millennials
science2 months ago

US Life Expectancy at a Turning Point for Gen X and Millennials

A global study analyzing four decades of US death data finds that those born around 1970–1985 (late Gen X and older millennials) now show higher mortality across major causes than earlier generations, with rising deaths from colon cancer, cardiovascular disease, and external causes like overdoses and suicides. The researchers link widening social and economic inequalities and stress to these trends, while noting that public health gains (e.g., tobacco control) show reversals are possible if obesity, diet, substance use, and inequality are addressed.

Gen X Pokémon Leak Teases a Vast Open World on Switch 2
games3 months ago

Gen X Pokémon Leak Teases a Vast Open World on Switch 2

A Kotaku report relays fresh leaks claiming Pokémon Wind and Wave for Switch 2 will be a procedurally generated open-world title, with 2024 beta images showing underwater, tundra, fields, and a city; while the official reveal is expected around Pokémon Day on Feb 27 for the series’ 30th anniversary, the leaked details could change before Game Freak’s full reveal.

Gen X: The Overlooked Yet Influential Generation
culture9 months ago

Gen X: The Overlooked Yet Influential Generation

Gen X, often overlooked in cultural and media narratives, is characterized by a 'meh' attitude, having grown up as latchkey kids during a time of transition and economic upheaval. Despite their low profile, they are a significant, independent, and resourceful generation that has contributed notably to culture and business, yet they feel neglected and underrepresented, especially in leadership roles. Their unique position as mediators between boomers and millennials, along with their resilience and adaptability, marks their importance in societal dynamics.

Generation X: The Overlooked Force Keeping the Country Running
real-estate11 months ago

Generation X: The Overlooked Force Keeping the Country Running

The article highlights how Generation X is often overlooked in discussions about intergenerational wealth transfer and housing issues, despite facing significant financial and caregiving pressures as they manage their own homes, support aging parents, and assist their children, all while being caught between the larger, more discussed baby boomer and millennial generations.

Appendix Cancer Rates Rising Among Millennials and Gen X
health11 months ago

Appendix Cancer Rates Rising Among Millennials and Gen X

A study finds that appendix cancer diagnoses have tripled among Gen X and quadrupled among millennials in the US from 1975 to 2019, raising concerns about environmental and lifestyle risk factors, despite the disease remaining rare. The article highlights individual stories, including Chris Williams' experience with early detection and treatment, and discusses the importance of awareness and prevention strategies for gastrointestinal cancers in younger populations.

Rising Rare Appendix Cancers in Millennials and Gen X
health11 months ago

Rising Rare Appendix Cancers in Millennials and Gen X

A recent study reveals that appendix cancer is increasing among Millennials and Generation X, with rates two to four times higher than in older generations, possibly due to shared environmental and lifestyle risk factors, although the disease remains very rare. The research highlights the importance of awareness and early detection, as symptoms often last for months before diagnosis, and ongoing efforts aim to better understand and combat this trend.

Lead Exposure from Gasoline Linked to Gen X Mental Health Crisis
health1 year ago

Lead Exposure from Gasoline Linked to Gen X Mental Health Crisis

A study in the Journal of Child Psychology and Psychiatry links mental health issues in Generation X to childhood exposure to lead from leaded gasoline. Researchers estimate that over half of the U.S. population was exposed to neurotoxic levels of lead, contributing to 151 million cases of psychiatric disorders over 75 years. The study highlights the significant impact of lead on brain development and mental health, though it does not establish causation and focuses solely on gasoline-related exposure.

Why Gen X Faces Financial Frustration Today
economy1 year ago

Why Gen X Faces Financial Frustration Today

Gen X, aged 44-59, is facing significant financial challenges despite having the highest income among generations. A Philadelphia Fed survey reveals that many are struggling with high debt, cutting back on discretionary and essential spending, and taking on additional work to cope with the cost of living. Unlike millennials who have benefited from recent wealth booms, or baby boomers with pensions, Gen X is caught in a 'sandwich' phase, supporting both children and elderly parents, which exacerbates their financial strain.

"Boomers to Transfer Trillions to Next Generation"
finance1 year ago

"Boomers to Transfer Trillions to Next Generation"

Baby boomers are set to transfer approximately $83.5 trillion to Gen X and millennials over the next 20 to 35 years, with the largest transfers occurring in the Americas. This wealth transfer, which includes $9 trillion moving between spouses, is expected to be one of the largest in history. Women, who generally outlive men, will play a significant role in this process. The average age of recipients is estimated to be around 59.